Apple’s September 9, 2025 “Awe-Dropping” keynote marked the most dramatic iPhone redesign in years, unveiling the iPhone 17 lineup alongside the ultra-thin iPhone Air. With upgraded cameras, blazing-fast
Apple’s September 9, 2025 “Awe-Dropping” keynote marked the most dramatic iPhone redesign in years, unveiling the iPhone 17 lineup alongside the ultra-thin iPhone Air. With upgraded cameras, blazing-fast chips, and sleek new finishes, this release cements Apple’s dominance in premium smartphones.
Apple introduced four distinct models: the base iPhone 17, the ultra-slim iPhone Air, and the higher-end iPhone 17 Pro and Pro Max—the latter two receiving the most dramatic transformation in years. The iPhone Air replaces the Plus model and measures a mere 5.6 mm thick, making it the thinnest iPhone ever. Crafted from “spacecraft titanium,” it features a 6.5-inch display, crack-resistant design, and performance comparable to other 17-series models.
iPhone 17 models now sport major upgrades: a 120 Hz ProMotion display, refined cameras, enhanced wireless charging, and Apple’s latest A19 chip.
The iPhone 17 Pro and Pro Max are the most ambitious iPhones yet. Built with a striking aluminum unibody and a vapor-chamber cooling system, they house Apple’s new A19 Pro chip, delivering unmatched performance and battery life. The camera setup includes three 48MP Fusion lenses—main, ultrawide, and telephoto—with an impressive 8× optical-quality zoom and Pro-grade video tools like ProRes RAW, Log 2, and genlock support. The front-facing Center Stage camera alone is 18MP with a square sensor for both portrait and landscape shots.
Here’s how the models stack up:
| Model | Starting Price (US) | Notes |
|---|---|---|
| iPhone 17 | $799 | 120 Hz display, A19 chip |
| iPhone Air | $999 | Ultra-thin titanium design |
| iPhone 17 Pro | $1,099 | A19 Pro chip, triple 48MP cameras |
| iPhone 17 Pro Max | $1,199 | Max storage up to 2TB, biggest zoom |
Preorders begin September 12, and all models ship on September 19.
Apple’s bold push toward eSIM pays off this year: all iPhone 17 models, including the Air, are eSIM-only in many regions—simplifying design and freeing up internal space. India sees prices crossing Rs 2 lakh for Pro and Pro Max models.
Apple rounded out the launch announcements with accessories and wearables:
FAQs
Preorders begin on September 12, 2025, with deliveries starting on September 19, 2025.
The ultra-thin iPhone Air costs $999 and measures just 5.6 mm thick, making it the slimmest iPhone ever.
iPhone 17 Pro models feature three 48MP cameras (main, ultrawide, telephoto) with 8× optical-quality zoom, ProRes RAW, Log 2, and genlock for pro workflows.
iPhone 17: Lavender, Mist Blue, Black, White, Sage.
iPhone 17 Pro/Pro Max: Deep Blue, Cosmic Orange, Silver.
iPhone Air: Black, White, Sky Blue, Light Gold.
No. Apple has transitioned all new iPhone 17 models—including the Air—to eSIM only in many regions, including India.
